Post by account_disabled on Feb 20, 2024 2:13:23 GMT -5
Backlinko analyzed 912 Million blog posts and shared its conclusions about content marketing. I compiled the notes from this analysis of Backlinko for you! In particular, we saw how factors such as content format, word count, and headlines relate to social media shares and backlinks. Backlinko, with the help of data partner BuzzSumo, uncovered some very interesting findings. Let's look at these findings together! We present it in items below: On average, long content receives 77.2% more links than short articles. Therefore, long content seems ideal for getting backlinks. Long content performs better than short blog posts. However, decreasing findings were found for articles exceeding 2000 words.
The vast majority of online content receives very little social shares and Greece Phone Number feedback. 94% of all blog posts researched have zero backlinks. A small percentage of strong content gets a disproportionate amount of social shares. Specifically, 1.3% of articles account for 75% of all social shares. Almost no correlation was found between backlinks and social shares. Longer titles are directly proportional to more social shares. Titles that are 14-17 words in length receive 76.7% more social shares than shorter titles. Question titles (titles ending with “?”) receive 23.3% more social shares than titles that do not end with a question mark. There is no "best day" to publish new content. Social shares are evenly distributed among posts published on different days of the week.
List posts are shared extensively on social media. In fact, list posts get an average of 218% more shares than how-to posts and 203% more shares than infographic content. Some content formats work best for getting backlinks. It is seen that “Why”, “Which” and Infographic structured content receive 25.8% more links compared to “How to” content. The average blog post gets 9.7 times more shares than posts published on a B2B site. However, the distribution of shares and links for B2B and B2C publishers appears to be similar. Long content gets more backlinks than short content. You can also find a different study for long content here . However, there is no research on why long-form content performs so well.
The vast majority of online content receives very little social shares and Greece Phone Number feedback. 94% of all blog posts researched have zero backlinks. A small percentage of strong content gets a disproportionate amount of social shares. Specifically, 1.3% of articles account for 75% of all social shares. Almost no correlation was found between backlinks and social shares. Longer titles are directly proportional to more social shares. Titles that are 14-17 words in length receive 76.7% more social shares than shorter titles. Question titles (titles ending with “?”) receive 23.3% more social shares than titles that do not end with a question mark. There is no "best day" to publish new content. Social shares are evenly distributed among posts published on different days of the week.
List posts are shared extensively on social media. In fact, list posts get an average of 218% more shares than how-to posts and 203% more shares than infographic content. Some content formats work best for getting backlinks. It is seen that “Why”, “Which” and Infographic structured content receive 25.8% more links compared to “How to” content. The average blog post gets 9.7 times more shares than posts published on a B2B site. However, the distribution of shares and links for B2B and B2C publishers appears to be similar. Long content gets more backlinks than short content. You can also find a different study for long content here . However, there is no research on why long-form content performs so well.